After EURO 2024 Humiliation — Azzurri Can Learn Winning From Inter Milan

Andrea Zanon Confidente
4 min read3 days ago

The Italy national team, the Azzurri, are in crisis after a humiliating Euro 2024 exit but can learn winning from Inter Milan.

The Italian national football team’s recent European Cup exit was a national humiliation.

The Azzurri’s dismal performance, riddled with tactical errors and uninspired play, has exposed the deep-rooted incompetence at the heart of Italian football governance.

This is not merely a defeat; it’s a full-blown crisis, yet another stain on the proud legacy of Italian football.

This is not just a reputational disaster, but it is also a huge loss of profit for Italy as a whole.

Just as a matter of financial reference, Germany, the official organizer of the European Championships, not only saw her national team reach the quarterfinals, but is also collecting record billionaires.

Television rights, sponsorships, merchandising and tourism will bring about 2.7 billion Euros in the German coffers.

Further consolidating the country’s position as a global leader in the organization of world -renowned sporting events.

It is no coincidence that Germany is also the third largest exporter in the world with values of around 1700 billion…



Andrea Zanon Confidente

Performance advisor with over 20 years experience across entrepreneurship, sustainability and partnership. Now focusing helping people investing in themselves