Follow your expertise. Don’t follow the shiny trends!

https://andreazanon.co/follow-your-expertise-dont-follow-the-shiny-trends/

In a post Covid world, it is hard to ignore the success of digital trends, investment platforms, and new video games. But if those type of businesses aren’t what you know best, they probably don’t represent career opportunities for you.

Instead of being seduced by these shiny trends and in my view “speculative transition businesses”, take your expertise, ignore the trends…

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